On-line workshop with BALAJCZA
Tuesday, 27 April 2021
11 am-12 pm

"How to design interesting newsletters and offers that will encourage your clients to interact"

A newsletter is a type of online newspaper that is sent out to web users. The newsletter, just like classic advertising newsletters, combines graphics with language content. It provides information about promotions, sales, discount codes and new products. There are also newsletters sent out by blogs when new material is released. Correspondence in the form of a newsletter is generally periodic and in a short form. Occasionally there are more extensive bulletins, presenting content in a way that addresses a wide range of issues, in the form of a guide. The newsletter is intended to maintain existing consumers, as well as acquire new clients who have recently expressed interest in an offer or content.

During the workshop we will discuss:

How your clients read newsletters – why does layout of the content matter in sales and communication?
Do personalized newsletters work? How do you design them?
How to write messages that grab your recipient's attention
What phrases should be avoided?

How to combine correctness with attractiveness of the message

The meeting will be hosted by Ms Olga Marek-Kostrzewska, a Polish language teacher at the Lingua Polonica school, and a marketing and PR specialist by profession. She built her experience working for companies such as Benefit Systems and at numerous marketing conferences.

The meeting will be held in Polish.

To confirm your participation, please contact:
Timea Balajcza, timea.balajcza@balajcza.pl
tel.: +48 601 913 446

Please be informed that the participation in the "Online Breakfast with BALAJCZA" and "Online Workshops with BALAJCZA" is tantamount to consenting to the use and dissemination by the organizer, i.e. BALAJCZA sp. z o.o. (KRS 0000659805), of the image of the persons participating in the "Online Breakfast with BALAJCZA" and "Online Workshops with BALAJCZA" provided for in Article 81 of the Act of February 4, 1994 on Copyright and Related Rights.
By signing up for the webinar, you consent to receiving marketing information from BALAJCZA sp. z o.o. and the processing of personal data in accordance with the Data Protection Policy published on the website www.balajcza.pl